If you have multiple social media accounts and want to make sure that your posts reach the appropriate audience, you can create a schedule for your posts and let the software handle the scheduling for you. Social media scheduling is an effective way to manage your time efficiently and tailor your campaigns to your audience. You can create a workflow that fits your business and can even approve or reject posts depending on your approval process. ContentCal is one of the leading social media schedulers.
The key to social media success is to create ‘wow’ moments for your audience and this can be accomplished through the proper scheduling of posts and videos. Video is the most cost-effective form of marketing today and can be used for a variety of purposes, including social media. Viralpep started their journey in 2015 and offers a highly advanced and cost-effective social marketing tool that streamlines social media content scheduling for businesses of all sizes.
Another important consideration in social media content scheduling is asset management. Social media users utilize branded assets on a daily basis. This can lead to an underutilized stock of content that gets lost in a folder or is ignored altogether. When planning your content, you could be wasting precious time planning and rotating the same 4-5 assets over again. As a result, creating a long-term plan for your posts will ensure consistency and success in social media marketing.
To get started with social media content scheduling, consider using a social media publishing tool like ContentStudio. This social media management tool allows you to create schedules for your content, post them at specific times, and manage them all in one convenient platform. The dashboard of ContentStudio includes both options and gives you the option to post immediately or schedule the posts for a future date. There are also many free trial versions available, so it is worth trying one out to see how effective it is.
Another option is Feedly. This RSS-to-Twitter service allows you to create a social media calendar and schedule posts to the different social media networks. Besides the scheduling option, Twibble also has advanced features that allow you to customize your tweets and use various hashtags and locations. Besides that, Twibble allows you to schedule multiple Twitter accounts and activate or deactivate them when needed. It is also easy to use multiple Twitter accounts through the Twibble app.
Sprout’s ViralPost technology replaces guesswork with guaranteed engagement. CoSchedule puts emphasis on efficiency and integration with company blogs through WordPress. Once you’ve incorporated the tools in your social media strategy, CoSchedule will provide you with a Top Content Report to track engagement levels and social shares. Aside from the scheduling feature, Planable also has a commenting system. This way, you can review the content before it goes live on the social media sites.