Opportunities to Grow Business by Developing a Digital Marketing Program

Creating a digital marketing plan is a great way to plan out a series of activities over time. It creates accountability and makes sure that each activity is effective at reaching targeted audience segments. For example, January is the best month to release a training webinar. To make it successful, you will need to develop a slide deck, create a landing page and design social media graphics. Then, in February, you will promote the webinar across multiple channels.